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Bobbi Brown on Selling Your Name, Getting Fired, and Starting Over

Bobbi Brown opens up about selling her namesake brand, being pushed out later, and rebuilding her career on her own terms. The piece frames her story as one of reinvention, showing how she moved from losing control of Bobbi Brown Cosmetics to launching Jones Road and finding a second act.

What she says

Brown says she sold the name Bobbi Brown to Estée Lauder, stayed with the company for years, and eventually felt pushed out of the business she built. She also describes the non-compete period as a major obstacle, because it kept her from immediately starting something new.

Starting over

After leaving, Brown leaned on friends, took time to reset, and then began building Jones Road as a clean beauty brand with a different philosophy. She’s since said getting fired or forced out can become a turning point, not just an ending.


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